NF Touch Merchants

FUJIFILM House of Photography opens at The Mills, Tsuen Wan, as Hong Kong’s first immersive photography experience. Spanning over 3,000 sq ft, it aims to promote Hong Kong’s photography culture and deepen connections with imagery. The venue includes X/GFX Series camera and lens trial zones, an instax interactive area, a Professional Studio, a Selfie Studio, and a personalized Photo Gifting zone, allowing visitors to try the latest FUJIFILM products, experience professional shooting environments, and preserve precious memories creatively. More than a product showcase, this space is a gathering point for photography enthusiasts, professionals, families, and pet owners. Through innovative displays and interactive experiences, it sparks inspiration and advances Hong Kong’s photographic artistry, creating and sharing beautiful moments with everyone.