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BLACKPINK’s Lisa is bringing her “Alter Ego” Asia Pop-up Store to Hong Kong! The event, titled “Lisa Alter Ego Asia Pop-Up @ Hong Kong”, will be held from January 20 to February 7, 2026, at AIRSIDE in Kai Tak. Following its successful debut in Japan, this marks the second stop worldwide, offering immersive interactive experiences and multiple photo-worthy installations that are sure to ignite a wave of excitement among fans. In her “Alter Ego” album, Lisa boldly explores five distinct inner personas, each with its own unique name and personality. This Hong Kong pop-up store invites BLINKs to step into Lisa’s creative universe and experience how she seamlessly blends diverse styles into one powerful album concept. A major highlight — Lisa’s actual stage outfits will be exhibited in Hong Kong for the first time, giving fans an up-close look and unforgettable photo opportunities.